The Start-Up Game™
Facilitated session
Duration: Half - full Day
Participants: 4-50
Format: Blended learning, on-demand, on-line viewing
plus physical activity
Location: On-site at offices or conference venue
Applications: As an engaging, blended, experiential
learning activity at innovation conferences and strategy
off-sites. Also at leadership development programs,
cross-functional team-building events, team coaching,
culture change initiatives and sustainability workshops.
What is the Start-Up Game™?
The Start-Up Game™ immerses players in a blended board game that combines achievement and competitive elements, featuring an AI learning component that teaches them to think and act differently.
The game offers an evidence-based learning curriculum within a creative, innovative, and challenging adult board game. It promotes a social entrepreneurship approach by integrating the United Nations Sustainable Development Goals, managed by the World Economic Forum, to benefit people, profit, and the planet.
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Enable people to make sense of innovation in the context of entrepreneurship and intrapreneurship by bringing an innovation culture to life
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Promote real co-creation through playful improvisation, experimentation and collaboration.
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Enhances decision-making and problem-solving for real-world challenges
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Build both awareness and the application of innovative thinking and problem-solving to real-life challenges and business problems.
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The game provides a safe, playful, improvisational, and energising space for players to experiment, take smart risks, and co-create and invent sustainable, future-ready, innovative solutions.
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Designed by innovation learning and coaching experts, it combines creativity, design, systems thinking, and team dynamics into a scalable solution that enables teams and groups to learn to innovate.
Engage in the power of play
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Engaging in experiential learning activities like business games, which involve structured play, boosts brain function, improves emotional regulation and emotional self-management, and strengthens constructive collaborative relationships with others.
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In organisations, the power of play can be deliberately organised to enhance players' skills in essential areas vital for success in the 21st century, such as accepting responsibility, building trust, being accountable, communication, teamwork, innovation, entrepreneurship, intrapreneurship, and achievement, leading to overall performance gains.
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Players safely experiment with the language, key states, traits, mindsets, behaviours, and creative, critical, and innovative thinking skills of successful intrapreneurs, entrepreneurs, and innovators in the context of a socially responsible start-up.
The game proceeds through four phases: discovery, ideation, design, and delivery. Each phase includes five elements: mindset, risk, sustainability, team, and growth, with pause points for reflection and team check-ins for discussion.
Who is it for?
It is ideal for corporates, academic institutions, business schools, and small to medium businesses to introduce the language of innovation and key mindsets, behaviours, and innovative thinking skills.
Inclusions
Facilitation
Game elements
Physical learning material
Complimentary online learning






